PDF Technology has really changed the way we do business today. We all enjoy the way it has simplified our business, but sometimes we need to go back to good old fashioned conversation.
Many agents seem to be so caught up in technology that they have forgotten some ideas from the good old days – ideas that still work brilliantly. Most agents think they don’t need to do these things anymore, but they’re absolutely wrong! For example, the telephone used to make telephone calls. What a concept! Return voicemails, or even better, answer the phone! We have forgotten that a simple phone call can make a world of difference.
If you want to contact past clients to reconnect and build your business, CALL them. I know the last time we tried a mass email to check in with clients, there were limited responses. But when we made a quick call to say hello, the response was tremendous.
While email and texting are great tools for dealing with day to day transaction details, it truly isn’t the best tool for keeping in touch with your past clients and building (or rebuilding!) your business.
At the end of the day, a call is so much more personal than just a series of pixels that form an electronic message on a computer screen or telephone. Just the sound of your voice on the telephone can re-establish a past connection.
Try it, you may be pleasantly surprised at the result!
